Park Hochsauerland in Germany to offer multiple VR experiences to guests via The Park VR System
Following its introduction of The Park VR System at IAAPA Europe Expo, The Park Playground is excited to announce that the first customer for the new turnkey VR facility solution is none other than Europe's leading premium holiday village operator, Center Parcs.
Center Parcs will open the new co-branded VR offering to guests on Oct 23rd, Park Hochsauerland in Winterberg, Germany, with an intention to further extend the Park VR System in additional parks. The holiday operator chose to partner with The Park Playground because its guests will be able to take advantage of the family-first experiences available. During their one-hour experience, players can choose to help a museum professor trapped in ancient Egypt in Mask of the Pharaoh, travel through space in Mission Planet X or escape a haunted house as quietly as possible in Don’t Scream.
All the experiences use just mobile headsets so players are untethered, something which The Park Playground is known for across all its operated or franchised locations, and will be available in multiple languages including German, English and French to cater for the families and groups that visit Center Parcs from all over Europe.
The VR facility, which gives guests the chance to transport themselves to other worlds, takes up less than 100m² of space in the village's entertainment complex. This new entertainment option for guests – which will be installed in the space in just three weeks – enables Centre Parcs to benefit from the highest revenue return per m² in the location-based VR market.
This high earning potential is made possible by the minimal resources needed to staff and operate The Park VR System facility, its relatively low investment requirements, and its throughput of 16 guests per hour. This means Center Parcs will be able to generate much more of a return than was previously possible with the space, which was housed by two squash courts.